Hey there Brand Builders… One thing I get asked a lot is this: ‘Ailsa, how do I create great marketing campaigns without breaking a sweat (or the busting the bank balance)?’ Well, seeing as you ask, it just so happens I’ve got five top tips for you...
By now you know I’m a big fan of writing things down, right? If you haven’t been applying any rules, now is the right moment to think what the rules might be. Ooohh! Guess what document will help you with that? Of course! Your Brand Strategy. STEP 1: Maybe you...
Prior to B is for Brand, I was actually the proud owner of a cleaning company called Lossiemouth Cleaning Fairies! That’s right, I’m a Branding Consultant and a Cleaning Fairy all rolled into one… You might be wondering how on earth these two seemingly unrelated...
Hey there Brand Builders ARE YOU STRUGGLING? So I’m just wondering where you’re at with your content creation? Have you nailed it or are you struggling to come up with fresh and engaging ideas each month?Do you find yourself spending hours brainstorming...
Hey there… Running a small business can be a rollercoaster ride, don’t you think? There’s always so much to do and so little time. I don’t know about you, but I can find it hard to stay productive and get things done when juggling multiple responsibilities. Fear not,...