When two companies join forces, whether it’s a merger or an acquisition it’s tempting to treat it like a logistics project. Except…behind every company are its people. Staff wondering what this means for their job. Customers squinting at a new name. Stakeholders...
At B is for Brand we’re HUGE fans of consistency but this month we’re asking…is there such a thing as too consistent? If you’ve followed us for a while, you will definitely have heard us say that consistency is key. We’ve said it a lot. But what if consistency could...
Firstly, is it worth following trends in marketing – do trends really matter? So glad you asked! Following trends can be both highly distracting and hugely time sapping and often, at the expense of getting the basics right. As a small business owner with limited...
You’ve got a side hustle (maybe even more than one). What next if you want to turn that into a business? This was my story. I had a side hustle—a little dream bubbling away alongside my main job. At first, it was just the occasional cup of coffee and a chat with a...
In this AI generated podcast produced by Notebook LM: https://notebooklm.google/ find out more about the Dream Combo Offer recently launched as a collaboration between B is for Brand Ltd and Jamie Stewart, CEO of global networking community, Circle...